On the run up to Dudley town centre’s Christmas Fayre people can buy charity Christmas memory wish tags to hang on the town’s tree.

Shops throughout the town, including Laura Elizabeth Crafts in Stone Street, will be selling small wooden ornaments for people to write their own special Christmas memory messages for loved ones.

The money raised from the sale of the tags will be donated to White House Cancer Support. Tags can also be bought from the White House in Ednam Road.

The Victorian Christmas Fayre will take place on Saturday December 10.

From 11am Stone Street Square will be packed with 24 craft stalls, birds of prey, face-painters, a vintage musical organ, Dudley Zoo, glass blowing and traditional food sellers.

Britain’s Got Talent finalist, Connie Talbot will arrive on a sleigh with Father Christmas, courtesy of Tipton Community Group. She will be switching on the lights at 4.45pm and singing on stage.

Also on stage will be choirs, poetry and gospel singing with Black Country Radio broadcasting throughout the day.

In Churchill Precinct, the Salvation Army will be holding a service at 11am and during the day singing carols as well as entertainment by jazz favourites the Red Hot Santa Band.

Councillor Mohammed Hanif, Mayor of Dudley, said: “The local community and traders in Dudley have worked really hard to plan a fun traditional lights switch-on event and I’d encourage people to show their support and go along and get in the festive spirit.

“The White House is a very worthy charity and I hope people will take the opportunity to support them through buying a wish tag for a missed loved one.”