IN 1976 in San Francisco, cosmetic company Bare Escentuals started the revolution in mineral make-up with the introduction of 100 per cent pure bareMinerals.
This extraordinary beauty innovation comprises of just 100 per cent pure bareMinerals - with no additives, oil, fragrance, chemicals or preservatives and is ideal for anyone with skin problems, who find other foundations don’t provide full cover or bring out condition flare-ups.
Over the last year the original mineral based cosmetic company has seen many other brands launch mineral based make-up onto the market - but Bare Escentuals remains on top after scooping numerous top beauty awards for its products.
Bare Minerals is effective on all skin types and with 15 shades of foundation available all types of skin tones are covered.
All of its unique foundations also include SPF 15 and Titanium Dioxide and Zinc Oxide which have anti-inflammatory properties to calm the skin.
The collection also boasts a range of glamorous mineral eye shadows - in all colours of the rainbow from glitters to nude colours, as well as all-over face colours, blushes, lip colours and mascaras - there is sure to be something for everyone.
And with all the products looking like powder, feeling like a cream and buffing on like silk, your skin will be given an immediate luminosity - seeming to be brighter, healthier and glowing.
With the help of its specially tapered brushes and using the unique ‘swirl, tap, buff’ application, the minerals are easily applied straight on to the skin, achieving a flawless look that you will love and most importantly lasting throughout the day.
No matter how much coverage you need on your face, the make-up is so light, you can't even feel you have any on. The minerals are also so pure, you can even sleep in your make-up.
BareMinerals is now available at Debenhams in Merry Hill, where the friendly make-up consultants will guide you step-by-step through the swirl, tap and buff process.
The counter has only been open for just over a month and is already proving popular with shoppers - with prices reasonably varying from £17.50 for a foundation, £12.50 for eye shadows, £16 for the luscious new Buxom Full Colour Lips Collection to £45 for a 'Get Started'' kit comprising two shades of foundation, face colour, mineral veil, three brushes, as well as a skin primer and a DIY make-up DVD - a great way to introduce yourself to the collection.
So with the summer sun on its way, why not visit the girls at Bare Escentuals for a new look and a new you.
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